I was recently on some digital agency’s or startup’s website where they were going on and on about the future of the digital landscape. More specifically, about how the act of writing or any means of physical documentation may soon be obsolete, whereas digitization is the future. This got me thinking—is the future really going…
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This is a type foundry directory of sorts. Please note, this is not intended to extensively document all of the type foundries out there. Instead, this exists to better organize the foundries I’ve come to know and like, and develop a platform that makes it easier to find and filter through them as compared to…
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Over the weekend, I got to thinking about the question of “What font is that?” Across every platform, I always see this question being asked. Unfortunately, it’s rare to ever see an answer. As someone that is not only venturing into the world of the type design, but is also a genuine lover of design…
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There are two ways to address the value of a customer: how much money they’ll spend right here, right now, and how much money they’ll spend over the course of their life. Many companies become too focused on the former, trying to maximize and save every penny they can, that they in turn jeopardize the…
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I want you to watch this part from the opening scene of “A Bug’s Life.” In my 3rd year at school, one of my professors started out the class by showing this video. In the context of school, the “lost” ants are most often students. When there’s any bit of ambiguity to an assignment, students’…
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Earlier this month, I saw a tweet was floating around which argued in favor of newcomers working for free as a means of getting their foot in the door. Actually, I’ll just include the tweet here: Professionals will tell you "don't work for free" but "free" is the one advantage a newcomer has. And "free"…
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Towards the end of December I rolled out out my top 10 albums of 2017 list on Instagram which reimagined each album as a match book/box. Every day that I shared a new box, someone different would message me asking how I was creating these. The same thing happened last year as I rolled out…
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In 2016, I wrapped up the year by reimagining my 10 favorite albums of the year as vintage postage stamps. You can see that list and all of those stamps here. This started because every year I would get jealous when Richard Perez and Eric R. Mortensen’s 10x series would start to roll out and…
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Identity design is like a poem, just as you must exercise restraint and do no tell the reader what it is that they want, you mustn’t knock your audience over the head. And like a poem, it should invite them in, and do only what it must to preserve their curiosity and interest. When you…
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Before getting into this article I have to admit that this is rather incomplete. The reason I’m choosing to publish it is because of that—it’s incomplete and I feel the only way to think on this subject more is to solicit discussion around it. So here it is: I feel there’s an intellectual disconnect in…
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